The choreography-filled clip for “How We Be” premieres exclusively on BuzzFeed.
Sinkane, the exuberant international pop project of London-born Sudanese producer Ahmed Gallab, is known for blending African beats, funk, and soul into joyously kinetic concoctions.
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His new video, for effervescent single "How We Be," celebrates those moments when everything is going your way, the sun is shining, and you just want to move.
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To help capture the song's irrepressible groove, Gallab and director Nick Bentgen recruited Beacon's Finest Step Team and other dancers to take to the streets, rooftops, and baseball fields of New York and Boston with infectious choreography.
"I wanted to express the joy of listening to that song for the first time," said Bentgen. "Ahmed and I talked about making a dance portrait that plays around with time — moving backwards, forwards, at high speed, in slow motion. We wanted to fill the video with all kinds of movement."
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"Ohhohhohhohhohh, we've got life right in the pocket," Gallab sings.
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